NaraCamicie has decided to debut its first exclusive eco capsule collection of bags, consisting of seven models made of sustainable materials. To present it, a special event was held at the brand’s Flagship Store in Milan; a set-up inspired by the seventh art just like the FW campaign, dedicated to the great cinema of the 1970s.
A strategy this, daughter of the new course of the brand that – after the acquisition by the Fenicia Spa group – focuses among other things on the renewal of its offer.
Thus is added to the ever-expanding clothing proposal, a bag selection with a trendy design, where double Nary bags and Butterfly shopping bags – both in eco-leather – share the scene, as well as the Icon Nary Bag, in recycled leather.
Offered in two different sizes, mini and medium, to easily adapt to the lifestyle of all women, this is the model from which a collection capable of telling new trends and celebrating historic ones kicks off.
Bon-ton the Icon Nary Bag with its rounded and romantic lines, in the mini version expands its palette with the addition of versions in light blue and very peri, the unmistakable periwinkle, elected color of the year.
NaraCamicie is therefore committed to the search for eco-friendly solutions and to work in an increasingly sustainable perspective and, for the production of this new line of accessories, collects materials that regenerated, give life to new fabrics. Giving a new life to materials from other productions thus contributes to creating 100% quality leather bags without having the negative impact of further production waste.
Fil-rouge of collection, able to unite the wide selection of models, becomes the new buckle. The soft figure of a butterfly with golden wings, an emblem of freedom, lightness and, above all, evolution, wants once again to be a representation of the soul of the brand, which, with this collection of accessories, pays tribute to women, who remain the inspiration at the center of the NaraCamicie story.