Kappa and Mahmood, together
to tell that distance cannot be measured,
that it is possible to stay together without touching, waiting for a future where we will meet shoulder to shoulder, as in the famous logo of the brand. Kappa on the occasion of SS20 launches the new digital campaign, with an authentic flavor, showing a future very close, where sport is a Way of life, an attitude that leads you to face life with strength and simplicity, being grateful for the achievements and also for the sacrifices, the small moments of happiness that we always appreciate more when things do not go as we hoped. Errani Studio took care of the whole project, from the creative idea to the coordination of the executive production, up to the press amplification, realizing a 360° communication project.