Tezenis, the young and pop soul brand of Calzedonia Group, presented its new Christmas collection with an event held on Thursday, Dec. 1, at the Milan store at Corso Vittorio Emanuele 24/28. Special guest of the evening was brand ambassador Giulia De Lellis.
For the occasion, the location was dressed in the magic of Christmas thanks to the set up curated by Vincenzo Dascanio, one of the most renowned flower and event designers in Italy. The windows, which were tinged with red and gold, displayed the most festive looks from the Tezenis collection, in which lace triumphed among coordinated undergarments, corsets and babydolls. Completing the proposals for this Christmas were warm pajamas designed for the whole family, featuring Disney characters, teddy bears, Santas and gingerbread men.
The festive mood also enlivened the interior of the store with installations inspired by Santa’s village, including the photobooth set up for the occasion. Lighted Christmas fir trees, candy canes, gift boxes and lights framed the meet & greet area where it was possible to take pictures with special guest Giulia De Lellis to keep a memory of the evening.
An event open to all that opened more enchanted period to celebrate the arrival of Christmas in full Tezenis style.
