Born in 1977 and Bolognese by birth, Mandarina Duck celebrates 45 years by paying homage to the brand’s historic archive.
45 years after its founding, Mandarina Duck is synonymous with design, innovation and practicality. The Bologna-based brand has always created products that are not only in line with the trends of the moment but that are above all functional for the wearer. These are the secrets that have allowed the company to reinterpret the most classic pieces of leather goods in a contemporary way.
Mandarina Duck is not only functionality but also research of innovative materials, original designs, bright and cheerful colors consecrating the brand as one of the most pop Italian brands in the leather goods sector.
Able to communicate its unique DNA with products that have become part of life for all Italians, Mandarina Duck has decided to celebrate its 45th anniversary with a capsule of backpacks designed for him and her.
The star of this occasion is a limited edition backpack with a minimal and fresh aesthetic; the item, made in different color variants, will be available from September 20 online and in selected monobrand stores.
This backpack designed for everyone was created with the idea of accompanying people on trips and places of the heart. Its special fabric features a used effect that is perfect for durability. The backpack features details from the archive that can be traced back to the logo and label.
“Mandarina Duck celebrates 45 years this year, which we could encapsulate in one word: “evolution.” Evolution in materials, which have allowed the brand to be recognized as an innovator in the leather goods and luggage segment; evolution in colors, daring through the choice of colors that are always pop, but never taken for granted; evolution in design thanks to the continuous search for solutions designed to best accompany its customers on every adventure. To celebrate this important milestone, we decided to create a new product, but at the same time strongly linked to our heritage: a backpack with minimal and rigorous lines, with a multifaceted style perfect for a long trip or simply for leisure. We wish to blow out these 45 candles together with our customers, continuing to accompany them with enthusiasm and dedication towards the next 45.” explains Giulia Nora, Marketing & Communication Manager of Mandarina Duck.
This capsule is intended to pay homage to a long history of success and the brand’s capacity for innovation while staying true to all the values that have helped make Mandarina Duck not only a leading leather goods brand, but a true companion for all generations.
