On the occasion of Salone del Mobile 2022, NaraCamicie presents a green way of conceiving design.
Starting June 7, the opening day of the Salone, the brand’s storefronts will be dressed again thanks to an upcycling project. Giving new life to things through a process of creative reuse is the planet-oriented message of NaraCamicie, which decides to mix fashion, style and design through smart recycling of disused materials. Suspended from the ceiling, some retro chairs that from disused object become sculpture. Real contemporary installations with a strong visual impact, which blend with the patterned carpeting – a checkered base on which bouquet motifs bloom – that covers both the interior and exterior of the store.
An invitation to think outside the box, to use creativity with an environmentally conscious eye, to create unique and special works through the use of disused materials.
